Strategic Approach to Develop Biological Washing in Global Scale

In today's world of global warming, hole in ozone layer, deforestation, drying of river, ecological crisis, two main problems brought by science and civilization appear very catastrophic: the damages of pollution done to human health and environment and the high carbon emissions which leads to global warming. The raise of biological washing may provide a contribution to solve these global problems. Environmental superiority of biological detergent may become a main competitive advantage in future development of detergent industry. The development strategy of biological washing industry, pioneered by a Shanghai company, challenges the first generation petrochemical cleaners and the second generation plant detergents, and as such constitutes a disruptive technology. This paper explores detergent development strategy new trend in today's world of more stringent environment requirements and increasingly tense resources, environmental protection, health, low-carbon, green and sustainable development.