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    Chapter 10: Role of Analytics in E-Commerce Supply Chain Management

    An efficient supply chain is the one which fastens the e-commerce processes to meet customers’ needs and expectations. Managing supply chains in e-commerce involves materials procurement, manufacturing and distribution of the required products to the customers in a timely manner. This process also includes warehousing, inventory tracking, demand and supply management, order entry and order management.

    A well-structured and sustainable supply chain can enhance the productivity of e-commerce processes. This chapter presents an approach on how e-commerce is influencing supply chains and logistics. Also it discusses how analytics can be leveraged to improve the last mile delivery in e-commerce platforms.