THE BUSINESS OF AMUSEMENT PARKS: THEIR DEVELOPMENT AND OPERATION
The revolutionary innovations in amusement parks, starting with the ‘Bakken’, north of Copenhagen, in 1583 and given modern form as themed entertainment attractions by Disney at Anaheim, California in 1955 have spread outwards through successive imitation and adaptation by the amusement industry. The chapter reviews some of the historical aspects of amusement parks, presents some key data and then goes on to discuss economic and development issues, including park planning and design. Concepts of creativity and issues of failure are examined in order to define the boundaries of what may be currently considered good practice to minimise the downside risks that can result in financial, if not project, collapse. Numerous examples are given so as to establish trends.