Chapter 13: Impossible Foods

Impossible Foods was founded with the intention of empowering consumers to help halt climate change, spare land for biodiversity, reduce net agricultural inputs, and keep fresh water available for natural habitats to thrive, while improving long-term food security. We have begun this work through our flagship product, the Impossible Burger. The Impossible Burger is plant-based, but replicates the taste of beef and uses significantly fewer resources that harm our planet (Khan et al., 2019)…