Research on the Impact of Technology Innovation Diffusion on Cultural Industries Structural Optimization
This work is supported by Beijing Cultural Industry and Publishing Media Research Base.
This paper is one of the phased achievements of the general project of the social science plan of the Beijing Municipal Education Commission, “Research on the innovation diffusion of Beijing’s cultural and creative industries and the optimization of the whole industrial chain structure” and the students’ research project of BIGC.
Xincheng Huang and Yanyan Wang contributed to the work equally and should be regarded as co-first authors.
From the perspective of diffusion of technological innovation, a model of factors affecting the structural optimization of cultural industries was constructed using national data from 2009-2019. The results of the stepwise regression method show that patent application, patent grant, and regional GDP per capita significantly affect the structural optimization of cultural industries. Therefore, it is essential to enhance the independent innovation capability of cultural enterprises and promote the efficiency of technology achievement transformation while creating a favorable innovation environment to enhance the structural optimization of cultural industries.
