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Following the increasing globalization of value chains, offshoring is gaining importance for firms' competitiveness. Strategy, management, and organizational scholars have analyzed this phenomenon from different theoretical lenses and with a variety of methodological approaches. However, literature lacks a framework within which to analyze firms' offshoring strategies and processes. This paper proposes an interpretative framework to understand extant literature as well as to identify possible gaps to be fulfilled with future research. The identified categories of the proposed interpretative framework are: antecedents, processes, and outcomes. We use case-based evidence to populate the framework and to highlight implications for innovation management.
This study examines conditions that necessitate the adoption of a hybrid strategy in a dynamic market. The analysis is operationalized on a multisectorial sample of 610 firms in Ghana. The binomial logit regression model was estimated to examine the probability of the sampled firms to adopt hybrid strategy based on an array of competitive-based and firm-specific variables. The results show that generally, firms with superior firm performance, high organizational capabilities in marketing and innovation, strong positions in the implementation of single strategies, low industrial competitiveness and high growth in firm size are more likely to adopt a hybrid strategy to increase competitive advantage. However, we also observed that conditions are not homogenous across industries. We conclude that manufacturing firms apply competitive-based criteria rather than firm-specific factors in their decision to adopt hybrid strategies.