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  • articleNo Access

    Research on Evaluation Model of Organisational Knowledge Assets

    Nowadays, valuation and measurement of knowledge assets has become a challenging problem for many organisations. This paper first introduces the concept of knowledge assets and presents some evaluation models of knowledge assets. Then, based on the methodology of the balanced scorecard, this paper proposes an index system which comprises quantitative indices and qualitative indices and financial indices and non-financial indices which are weighted by the analytical hierarchy process method to evaluate organisational knowledge assets. Thus, the status of organisational knowledge assets management can be estimated by a final score calculated by efficacy coefficient method and professional evaluation method in the model. At last, the paper gives a case study for this model's application. It is hoped that the information accrued from the case study, together with the evaluation model, will help to pave the way for organisations to evaluate their knowledge assets.

  • articleNo Access

    THE INTELLECTUAL CAPITAL DIMENSIONS OF DUCATI'S TURNAROUND: EXPLORING KNOWLEDGE ASSETS GROUNDING A CHANGE MANAGEMENT PROGRAM

    Despite the growing awareness of the importance of researching core strategic resources and capabilities for supporting organisational change, the work that has been done to the date has rarely examined and taken into account the relevance of Intellectual Capital (IC) for the success of a company's strategic turnaround program. Moreover, little attention has been given on what encompasses IC and how it can be conceptualised and interpreted in a change management perspective.

    Through an extensive review of the literature on IC and along with a case study of the Ducati Motor Holding — one of the leading world brands in the sportive motorcycles manufacturing — this paper aims to bridge this gap first of all by identifying which are the key-knowledge assets involved in a turnaround program, and then focusing on the impact IC has on turnaround actions.

    Findings highlight important implications both for theory and practice, and reveal interesting relationships that suggest further effort should be placed on the development of a knowledge base-view of company's turnaround and on the analysis of the dynamics that links knowledge assets and successful change management programs.

  • chapterNo Access

    Dynamic Capabilities and Strategic Management

    The dynamic capabilities framework analyzes the sources and methods of wealth creation and capture by private enterprise firms operating in environments of rapid technological change. The competitive advantage of firms is seen as resting on distinctive processes (ways of coordinating and combining), shaped by the firm's (specific) asset positions (such as the firm's portfolio of difficult-to-trade knowledge assets and complementary assets), and the evolution path(s) it has adopted or inherited. The importance of path dependencies is amplified where conditions of increasing returns exist. Whether and how a firm's competitive advantage is eroded depends on the stability of market demand, and the ease of replicability (expanding internally) and imitatability (replication by competitors). If correct, the framework suggests that private wealth creation in regimes of rapid technological change depends in large measure on honing internal technological, organizational, and managerial processes inside the firm. In short, identifying new opportunities and organizing effectively and efficiently to embrace them are generally more fundamental to private wealth creation than is strategizing, if by strategizing one means engaging in business conduct that keeps competitors off balance, raises rival's costs, and excludes new entrants.