This paper discusses the methodology and data collection technique used to gather data for the researcher's master thesis study on smartphone applications. The aims of the study were to describe current usage patterns of smartphone applications, to determine users' desired specifications for smartphone applications showcasing cultural heritage collections, and to carry out a user study of the Musée du Louvre iPhone application as a model for the development of a new cultural heritage application for smartphones. An online survey tool, QuestBack, was used to collect both quantitative and qualitative data. For the quantitative data, analysis was performed using tools offered by QuestBack, while for the qualitative data, the researcher performed the coding and analysis.