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PepsiCo GCR, an MNC producing popular brands of soft drink beverages, integrated philanthropic activities into their business activities in China. It donated over RMB 53 million yuan for various projects supporting water safety all over China. Their activities affected more than 600,000 people. One of the most memorable projects is called “Water Cellars for Mothers.” The case discusses PepsiCo GCR’s involvement in the “Water Cellars for Mothers” project and asks whether these community-oriented activities of the firm are merely a public relations coup, dictated by strategic business considerations, or a genuine act of corporate philanthropy.
The new Charity Law of the People’s Republic of China prohibits using charitable donations to publicize tobacco products but does not define the penalties for violating this provision. There are other products carrying health and safety risks for Chinese people, such as alcohol, but the law does not forbid these. The case discusses this law and the question of whether this ban should be extended to the manufacturers of other ostensibly harmful products.
The catastrophic earthquake that erupted in Sichuan Province in May 2008 left nearly 70,000 dead, over 370,000 injured, and 18,000 missing. Zhang Ziyi, one of China’s most acclaimed actresses, was in Cannes, France, for the International Film Festival when the earthquake struck; she responded hastily by making a personal pledge of RMB 1 million yuan, as well as raising USD 500,000 (RMB 3.3 million yuan) in donations for earthquake relief. Despite these efforts, a discussion started on whether celebrity philanthropy was nothing more than a scam and Ms. Zhang came under attack. The case discusses the questions on whether philanthropy always has to be altruistic or can also have other objectives.
This chapter will show that Zionism has been mischaracterized as a socialist movement. It will focus on several of Zionism founders and important innovators and their plans for a relatively market-based economy, including Herzl in The Jewish State, Jabotinsky with his commitment to individualism and entrepreneurship, and Louis Brandeis’ promotion of stock-based investments and loans rather than charity. Since the death of Herzl, an incentive-based Zionism has existed alongside a philanthropic, collectivist Zionism and has been responsible for many of Israel’s major accomplishments, most recently the economic accomplishments of Benjamin Netanyahu.
Diaspora networks across the globe think of their homeland, which makes them continuously assist various projects that have public–private partnership ventures. Many of the members of the Indian diaspora had difficult times during their childhood in their native country. The conditions were not favorable within India prior to Indian Independence for acquiring desired skills in entrepreneurial activities. However, they managed to sail through the rough sea and reach the western coast in great adversity. The journey itself was a training for the early diaspora that resulted in learning the skills needed for setting up their business in the adopted countries. Indian diaspora from various developed countries have learned a great deal about the local culture, new skills in business partnership, consultancy services, research and innovations in technology that helped them to prosper in the adopted land and implement those ideas in their home country as a part of social remittances and giving back to the society. Developed countries have exhibited the feasibility of sustainable development through social entrepreneurship. Compulsory community service that trains people in new skill development also educates them in preserving the environment in which they reside. The public–private partnership model, which is in practice in developed countries, has become the agent of creation of social entrepreneurship with accountability toward the society. Diaspora communities that send social remittances to their home countries not only in the form of money but also ideas, identities and behaviors help set up public– private models of undertakings that would ensure sustainable growth in the long run. Philanthropic work is reckoned in the Public–Private Partnership (PPP) model that we see in various parts of India, especially in states like Punjab (Sikh diaspora), Kerala (Malayali diaspora) and Gujarat (Gujarati diaspora). In this background, this chapter tries to examine the Indian diaspora’s schemes in India on the model of public–private partnership that they had either set up or observed in their adopted countries. This chapter also looks into how far diaspora remittances in totality help mitigate the existing problems in Indian villages, create new job opportunities for the local population, manage skill development centers and educate the masses in preserving the environment that would help in sustainable development through social entrepreneurship.